We shared a common passion. Not just for beer. Also for the arts. And for traditional craftsmanship, which we both take pride in excercizing in our professions. So I quickly tossed the idea of opening my own brewery and Olli and I started to make plans to collaborate and blend both our talents on very special projects.
The first result is now bottled and labeled. THE DIRTY HANDS OF ALEX DIAMOND is s strong and powerful "Workman's Porter". Olli and I created the recipe last year, we tested and improved it along the way, and finally started brewing this summer. Of course, there is his craft and my craft. We combined Olli's experience and professionalism as not only a master brewer but also as the World Champion of Beer Sommeliers with .. well, the things I do and know best. Our goal was to make a beer that is inspired by my art, and where the artist is not only involved in designing a lovely label but also in creating and producing the beer.
Jointly, side by side, we got our hands dirty.
Ah. Yes. The name. Well:
Many years ago I was asked by the editor of an international art magazine to describe my motivation, my work ethics, and how I would explain it to my kids. I told her this:
"Be true. Be honest. Do it with passion or don't do it at all. And always get your hands dirty."
I believe Oliver and I share this approach. When we sat down to think about what kind of beer we want to make, it was very important for him to capture my art and the energy and relentlessness we bot put into our work.
It is a lot to ask from a drink made from water, grain and hops. But I believe we achieved much in this first collaboration (yes, this is just the beginning).
There is more to it obviously than "just" the beer. We will launch a limited edition 6-pack box with a super fine screenprint of the label artwork. 11 colors on 24 x 18 cm - a task for the fabulous Dolly Demoratti and her mad print shop motherdrucker.de. And I will also publish one of my very rare woodblock prints on the occasion of the launch of the beer. The last one I did was in 2013!! This one is a beast, a five-color hand-pressed edition of 20.
We will launch the beer at the heliumcowboy gallery October 13, from 6-10 pm. We will also launch the boxed edition with the small screenprint (single bottles will hit the stores November 1st) and publish the larger woodblock print that night.
If you cannot make it to this event, you can of course get in touch with us and order both:
You can order the beer box and the print in the heliumcowboy online shop.
Prost!
Jörg Heikhaus aka Alex Diamond